Children’s furniture

About the project

Whilst renovating her house, my client searched tirelessly for the right furniture for her four children’s new playroom. Unable to find practical furniture where the whole family could relax and play – she teamed up with a friend and set about making her own! Using the SqwishMe brand vision and findings from our brand workshop sessions I created a brand that reflected the colourful and playful nature of the business that could be applied across a wide range of marketing material.

Creative role
-Brand and positioning
-Brand guidelines
-Style setter